RapidScale CloudUniversity

Help Your Customer Understand the Cloud – Glossary

The cloud can be a confusing concept for your customer to figure out, especially once they dive in to understand all the specifics. And often, right when they think they understand it all, they come across different terms that just prolong the confusion. Understanding the cloud glossary helps take the next step towards cloud migration. Your customer will want to make sure they completely understand the transition.

We know words like colocation, BYOD, and virtualization may sound confusing right off the bat, but we are here to break things down and help your customer comprehend the terms that are directly related to the cloud.

Here are some common terms:


  • The general term for cloud computing, which refers to the use of the Internet to access hosted services or your own applications, storage, servers and data that are hosted in a remote location.

Business Continuity:

  • This is not something implemented at the time of a disaster. It refers to those activities performed daily to maintain services, consistency, and recoverability, and ensures that critical business functions will be available to customers, suppliers, regulators, and other entities.


  • This acronym stands for ‘Bring Your Own Device.’ Companies are now embracing the idea of employees using their own personal devices in the workplace. With the cloud, employees can virtually access their workplace desktop from the comfort of their own device, using an individual app! Be sure to go over company BYOD policies with your employees!


  • A data center facility in which a business can rent space for servers and other computing hardware. Typically, a colocation provides the building, cooling, power, bandwidth and physical security while the customer provides the servers and storage.

Data Center:

  • This is a centralized repository, either physical or virtual, for the storage, management, and dissemination of data and information organized around a particular body of knowledge or pertaining to a particular business.

Desktop as a Service (DaaS):

  • A form of virtual desktop infrastructure (VDI) in which the VDI is outsourced and handled by a third party. Also called hosted desktop services, DaaS is frequently delivered as a cloud service along with the apps needed for use on the virtual desktop.

Disaster Recovery:

  • The process, policies, procedures and preparations implemented to protect IT technology, infrastructure and data and ensure recovery of data and continuation of mission-critical network services vital to an organization’s business continuity in the event of a natural or human-made disaster.

Infrastructure as a Service (IaaS):

  • Computing hardware and equipment such as servers, network equipment, and data storage that is available to organizations help run and support their operations. The equipment is owned and managed by a cloud service provider.


  • Also known as operational expense, OpEx is the money a company spends on an ongoing, day-to-day basis in order to run a business or system.

Pay As You Go:

  • This is a billing system in which cloud services are paid for as they are bought or as they are used, depending on whether it is subscription-based or consumption-based.

Platform as a Service (PaaS):

  • The application development environment that is available to organizations over the Internet. Examples include operating systems such as Windows and cloud-based environments.


  • The ability of a provider or an application to instantly and automatically provision compute capacity to meet spikes in demand.

Software as a Service (SaaS):

  • The applications and software made available to customers over a network, usually the Internet. Examples include Gmail and other cloud-based email services.


  • The process of creating a virtual version of something. It is at the base of the technologies used in cloud computing. This enables an individual to access his or her data anywhere and anytime with an Internet connection.

Those listed above are the common terms that your customer will see when learning about the cloud. It is important for them to understand the cloud so that they are using it effectively, especially when it comes to the differences between DaaS, IaaS, PaaS, and Saas. Understanding the difference between such terms can make their cloud experience better. Still confused or have any questions? We would love to hear from you!

2 responses on "Help Your Customer Understand the Cloud – Glossary"

Leave a Message

© RapidScale 2018. All rights reserved.